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About Me

Lauren About

Hi, I’m Lauren!

I was brought into this world kicking and screaming 25 years ago and not much has changed since. I plunged head first into punk rock as an oddball, pimpled teenager. As with most sheltered suburbanites, I was first exposed to punk rock through Green Day and the eclectic soundtracks of Tony Hawk’s Pro Skater. From there, I meticulously scrunched up any information I could find about my new favorite genre.  I clung to the discography of Fat Wreck, Asian Man and Epitaph Records like a life vest. Since 2010, I have written for the d.i.y. web zines, DyingScene and For the Love of Punk. Through these outlets, I have been fortunate enough to meet, interview and become friends with countless of my favorite musicians. As a news editor and interviewer, I’ve learned the ins and outs of press coverage, the struggles of independently maintained musicians and a little HTML code for good measure.

It’s through these experiences and knowledge that I am able to bring these skills to the musician side of the table. I started my own business called Mills on Wheels PR in July of 2016 out of pure determination and necessity. The name stems from the fact that I have Cerebral Palsy and use a wheelchair. Due to these challenges, I am unable to drive and rarely go out into the outside world. While this is an obstacle in the ability to hold down a normal 9-5 job, I’ve decided to utilize my web savviness to run my own business out of my bedroom and make the most of what’s been thrown my way.

When I’m not writing for zines or generating publicity for musicians, you can find me volunteering at the SPCA or binge watching my favorite television series. As a pop culture junkie, I send a lot of time staring at the small screen. My favorite shows to obsess over include Mr. Robot, Peep Show, House M.D. Full Frontal with Samantha Bee and Breaking Bad.

As a publicist, I put together electronic press kits for bands and send them to the appropriate media outlets. I ensure that each band gets the coverage and attention they need and deserve. I set up band interviews, music premieres  and make sure the artist’s social media pages are up to date and shipshape. I take on each artist and tailor each campaign to meet their needs.

If you’re interested in my services, please explore this site and get it in touch with me:

[email protected]

“Be excellent to each other.”

What Can I Do For You?

Marketing

Press Requests • News • Interviews • Release Campaigns • Reviews • Unique Social Media Ideas • Advertising in Magazines • Setting Up Premieres • Podcast Appearances • Timed Social Posts / Campaigns • Social Media Management

Branding

EPKs • Facebook Images (w/ proper dimensions) • Centralized Website • Bandcamp Setup • Setting Up Tour / Bandcamp App on Facebook

Relationship Building

Tour Contacts • Local Area Bands • Webzine Contacts • Booking Contacts

Skills I Put to Use

Branding
Marketing
Relationship Building